Genre Samples

The following links take you to some illustrative (not necessarily representative) examples of how certain genres appear in real-world contexts.

Generic samples

• Request for Proposal
• Memo
• Letter
• Email

Workplace samples

• Brand Guidelines
  • The Ohio State University Department of Athletics’ Logo Guidelines
  • The Ohio State University College of Food, Agricultural, and Environmental Sciences Brand Guidelines
• Email
  • Coca-Cola
• Strategic plan
  • Ohio State University’s Strategic Plans by department
  • USA Department of the Interior
• Marketing proposal 
  • Pepsi Marketing proposal
• Public letter
  • United Airlines
• Executive summary
  • New York Times
•  Slideware
  • Netflix
  • Walmart Manager Training
  • Apple Keynote 2018
  • Ohio State University’s recent marketing slideware
  • Reproductive Health Access Project workshop
• Social media
  • Ohio State University’s Office Of Study Life’s Social Media Guidelines
  • Hootsuite’s Social Media Audit tips
  • Social media calendars (scroll to end)
• Fact sheets
  • Visa
  • “Your Birth Control Choices Fact Sheet” from the Reproductive Health Access Project
• Public Service Announcements
  • Seize the Awkward
  • Ad Council