Rhetorical Foundations

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Rhetorical Foundations

Structures, in order to remain standing, must be built on strong foundations.  Like a building, communication must be built with a strong foundation in order to be effective.  We build this foundation with an understanding of what Aristotle defined as the “available means of persuasion.”  This next chapter offers some basic tools for building effective communications.

References

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A Guide to Technical Communications: Strategies & Applications Copyright © 2016 by Lynn Hall & Leah Wahlin is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License, except where otherwise noted.

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