="http://www.w3.org/2000/svg" viewBox="0 0 512 512">

Book Title: Writing for Strategic Communication Industries

Author: Jasmine Roberts

Cover image for Writing for Strategic Communication Industries

Book Description: Good writing skills are important in today’s competitive work environment. This is especially the case for communication-related professions such as public relations, brand communication, journalism, and marketing.

License:
Creative Commons Attribution

Contents

Book Information

Book Description

Good writing skills are important in today’s competitive work environment. This is especially the case for communication-related professions such as public relations, brand communication, journalism, and marketing. Writing for Strategic Communication Industries emphasizes practical application of academic inquiry to help readers improve their writing skills. This book gives readers:

  • Straightforward chapters that use real-world examples to illustrate key points.
  • Discussion of different writing styles and techniques.
  • Examples of communication materials such as press releases, creative briefs, feature articles, and more.
  • Embedded videos of insights from communication professionals.
  • Tips on pitching to the media.
  • A collection of popular sources for further explanation.

Author

Jasmine Roberts

License

Icon for the Creative Commons Attribution 4.0 International License

Writing for Strategic Communication Industries by Jasmine Roberts is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

Metadata

Title
Writing for Strategic Communication Industries
Author
Jasmine Roberts
Editor
Lynne Bonenberger
License

Icon for the Creative Commons Attribution 4.0 International License

Writing for Strategic Communication Industries by Jasmine Roberts is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.

Publisher
The Ohio State University
Hashtag
##stratcomm2321