Chapter 6: Setting an Up Front Social Strategy
References
- Michalovich, Steve. (2017, June). Personal interview.
- Ives, N. and Parekh, R. (2013, February 3). Marketers Jump on Super Bowl Blackout With Real-Time Twitter Campaigns. Advertising Age. Retrieved from http://adage.com/article/special-report-super-bowl/marketers-jump-super-bowl-blackout-twitter/239575/
